EXPOSED
Classified · Ad Junkies Vault FILE NO. 0023-A
Ad test we actually ran:

Buttons that say "don't click this" get roughly 23% more clicks than "click here."

We test copy like this on real ad accounts every week. That's the whole point of Ad Junkies.

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FROM: team@brand.com10:41
URGENT
The Internal Email
Looks like a leaked company memo. Converts like crazy.
Sincerely
The Apology Statement
Official brand apology. Urgency without the hype.
:(
YOUR MARKETING HAS CRASHED
The Blue Screen
A fatal error. A pattern interrupt that stops thumbs.
RECEIPT
ITEMPRICE
TOTAL$0.00
The Receipt
A thermal receipt showing their purchase. Before they've bought it.
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What's inside

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📣
One ad. Fully torn apart.
Every issue one real ad broken down: the hook, the structure, what drives action, and what you can steal for your next campaign.
🎯
Creative you can actually use.
Hooks, angles, formats broken down. Not just "this worked" but why it made it into the scroll, and how to adapt the same thinking for your product and audience.
📂
Straight talk on what's changing.
Platforms shift. New ones emerge. Ad Junkies covers what's actually moving the needle right now, not recycled frameworks from 2021. If something stops working, you'll hear about it here first.
Who it's for

Built for people doing their own marketing

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Shopify founders running their own ads
You don't have a marketing team. You are the marketing team. Every issue is written to be used the same day you read it.
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In-house marketers at small ecom teams
Working too hard on too little to let creative properly fail. Ad Junkies does some of that thinking for you.
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Freelancers and operators managing client accounts
Running ads for other people's brands and want sharper tactics than recycled marketing content.
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Who wrote it
Adam Nagy
Adam Nagy

I run Kliks and a handful of Shopify brands across Australia and Hungary. Everything in Ad Junkies comes from something I'm actually testing, running, or figuring out that week. No agency-speak. No borrowed theory. I've managed over $10M in paid ad spend across DTC brands, and I still write every issue myself. Just what's working, what isn't, and why.

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Countries Adam runs brands in: Australia and Hungary
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Yes. No paid tier hidden behind the newsletter, no upsell buried in issue three. It's free because it's how people find out Kliks exists.
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Once a week. Not daily. One issue, five minutes to read, built to apply the same day.
What makes this different from other marketing newsletters?
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